Making Green Buildings: The Increasing Demand for Eco-Conscious Leaders in Construction

In recent years, the term 'green building' has become synonymous with the future of the construction industry. Sustainability is no longer a novel concept but a critical necessity, and this dramatic shift has amplified the demand for eco-conscious leaders in construction.

A Green Revolution in Building

The construction sector accounts for approximately 39% of all carbon emissions in the world, with operational emissions (from energy used to heat, cool and light buildings) accounting for 28% (Global Status Report for Buildings and Construction, 2019). As concerns about climate change escalate, so too does the need to construct environmentally friendly, or 'green,' buildings.

Our built environment must adapt to these changes and respond to the urgency of the climate crisis. Eco-conscious leadership in construction is the key to unlocking this sustainable future.

The Role of Eco-Conscious Leaders

So, what makes an eco-conscious leader in construction? These are individuals who not only understand the practicalities of construction but also have a comprehensive understanding of sustainability principles. They prioritise environmentally friendly practices at every stage of the construction process, from design to demolition.

Eco-conscious leaders play a vital role in promoting sustainable construction, driving innovation, and influencing policy changes. As Paul King, former Chief Executive of the UK Green Building Council, once said, "There is a pressing need for leadership in sustainable development...and the built environment industry should be at the forefront of this transition."

The Business Case for Green Buildings

It's not just about reducing environmental impact, though. There is a robust business case for green building. The UK Green Building Council reports that green buildings typically have a higher property value, with an increase of up to 14% for some green-certified homes.

Furthermore, a World Green Building Council report showed that employees in green, well-ventilated offices record a 101% increase in cognitive scores (brain function). Lower running costs and higher tenant retention rates also make green buildings a solid investment.

Rising Demand for Green Skills

This surge in green building has prompted an increasing demand for construction professionals with 'green skills.' Green skills involve understanding sustainable building practices, renewable energy sources, energy efficiency, and the ability to use green building materials and technologies.

The UK government's 2050 target for net-zero carbon emissions has placed further pressure on the construction industry to 'go green.' As per a 2020 survey by the Construction Industry Training Board (CITB), 61% of construction employers in the UK see a growing need for 'green' skills in the next three years.

Moving Forward

Green building is not a fleeting trend, but the way forward for the construction industry. Eco-conscious leaders in construction are essential to guide this transition. They are instrumental in designing and constructing buildings that not only minimise environmental impact but also create healthier spaces for people to live and work.

"Green building is a win-win, offering both environmental and economic opportunity. Perhaps most importantly, it offers hope - for meaningful jobs, for improved health, for cleaner air, and for our planet," Rick Fedrizzi, Founder of the International WELL Building Institute, once stated.

Leadership in construction must pivot towards a greener future, helping to shape the sustainable cities of tomorrow. The demand for such leadership has never been higher, and those who rise to the occasion will help to create a built environment fit for the 21st century.

Let's build the future, one green brick at a time.

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Keyman Blog

New Labour Reforms: A Game-Changer for Construction Jobs in the UK?

25 April 2025

🏗️ New Labour Reforms: A Game-Changer for Construction Jobs in the UK? The UK construction sector is standing on the edge of major transformation—and it’s Labour that's holding the blueprint. With bold housing targets, sweeping planning reforms, and a renewed focus on apprenticeships, Labour’s new policies aren’t just reshuffling the deck—they’re promising a whole new playing field. Could this be the biggest shake-up the industry has seen in decades? 🏠 Labour’s Big Build: 1.5 Million Homes Labour’s headline pledge? Build 1.5 million homes over the next five years. That’s around 300,000 homes a year—a figure not hit since the 1970s. And it’s not just more of the same. Labour wants to resurrect mandatory housing targets, overhaul planning laws, and launch a wave of brand-new towns—think 20,000 to 60,000 homes each, with transport links, schools, jobs, and green space built in. “We’re going to restore mandatory housing targets and get Britain building again,” said Deputy Leader Angela Rayner. At least 40% of homes in these towns will be affordable or social housing, a much-needed boost as housing demand continues to outstrip supply. Where Are the Workers Coming From? Here’s the catch: we don’t currently have enough builders to meet that ambition. The CITB estimates the industry needs 225,000 new workers by 2027. Labour’s answer? Double the number of apprenticeships by 2026, especially in trades like bricklaying, plumbing, and carpentry. “We must invest in British skills to meet British housing needs,” said Housing Minister Matthew Pennycook. “We can’t keep relying on overseas labour to hit our targets.” This homegrown approach could be a lifeline for a sector that’s been struggling to fill roles since Brexit and the pandemic. Expect a surge in local training programmes, college partnerships, and construction firms getting proactive with recruitment. 🌱 Green Construction = Green Jobs Labour’s plan doesn’t stop at bricks and mortar. They’re betting big on green infrastructure, with projects like the Liverpool Bay Carbon Capture and Storage (CCS) scheme leading the way. Not only will this cut emissions, but it’s also expected to create thousands of construction and engineering jobs—especially in the North. And then there’s ‘Great British Energy’, a new publicly owned renewables company, which will boost the demand for skills in solar, wind, and retrofitting homes. “The green economy is a jobs economy,” said Labour Leader Keir Starmer. “We want the UK to lead in both climate action and employment creation.” 💬 What’s the Industry Saying? The reaction from the construction sector? Cautious optimism. The National Federation of Builders welcomed Labour’s commitment to growth and reform, noting that clear targets and a stable policy outlook are exactly what the industry needs. Even large developers are chiming in. “If we all stick to the plan, 1.5 million homes is achievable,” said David Thomas, CEO of Barratt Redrow. “But we’ve got to fix the planning system and the skills gap.” Still, some concerns linger. The Federation of Master Builders (FMB) has warned that unless local councils are given resources and support, Labour’s lofty goals could stall at the planning desk. 📊 Construction by the Numbers The good news? Things are already moving. According to the ONS, construction output in February 2025 rose by 0.4%, following a small dip in January. Growth came from both new work and repairs—early signs that confidence is returning to the market. But with inflation still high and material costs unpredictable, firms will be watching carefully to see how Labour manages the financial pressures on builders. ✍️ Final Thoughts: Boom or Bust? Labour’s reforms promise a new era for UK construction. The goals are bold, the plans ambitious, and the potential impact—massive. If delivered well, this could usher in hundreds of thousands of new jobs, especially for young people and tradespeople looking to build a future. But the road to 1.5 million homes isn’t paved just yet. It will take collaboration, investment, and—most importantly—speed. If the government and industry can align, we’re not just talking about more houses. We’re talking about a real jobs revolution in construction.

The Mental Health Crisis in Construction

28 November 2024

The construction sector has one of the highest suicide rates of any industry. According to the Office for National Statistics (ONS), male construction workers are three times more likely to die by suicide than the national average for men in the UK. In fact, around two construction workers in the UK take their own lives every day. This stark reality underscores the importance of fostering a supportive and open culture where men feel comfortable discussing their struggles. Why Are Construction Workers at Risk? There are several factors contributing to the mental health crisis in construction: Job insecurity: Many construction roles are contract-based, leading to financial instability. Long hours: Extended working hours and demanding physical labour leave little time for rest or personal life. Workplace culture: Traditional notions of masculinity can discourage men from seeking help or expressing vulnerability. Isolation: Frequent travel for work can strain relationships with family and friends. Signs Someone May Be Struggling Recognising the signs of mental health struggles is critical. These may include: Changes in behaviour or mood Increased absenteeism Lack of motivation or productivity Withdrawal from colleagues and loved ones A Call to Action: Supporting Each Other Employers and colleagues can play a pivotal role in creating a mentally healthy workplace. Here are a few steps that can make a difference: Start conversations: Make mental health a regular topic in team meetings. Provide training: Equip managers and team leaders to recognise signs of mental distress. Offer resources : Promote access to Employee Assistance Programmes (EAPs) and helplines. Normalise help-seeking: Share stories of recovery to break the stigma around mental health. Organisations Providing Help If you or someone you know is struggling, reach out to these resources: Samaritans: Call 116 123 or email jo@samaritans.org for 24/7 support. Mind: Call 0300 123 3393 or text 86463. Visit www.mind.org.uk for guidance and support. Construction Industry Helpline: Call 0345 605 1956 or visit www.lighthouseclub.org for advice tailored to construction workers. CALM (Campaign Against Living Miserably): Call 0800 58 58 58 or visit www.thecalmzone.net for support for men. Together, We Can Build a Better Future Mental health is as vital as physical safety on-site. By addressing the challenges head-on and offering support, the construction industry can pave the way for a healthier, more resilient workforce. This November, let’s commit to breaking the silence and ensuring every worker knows they are not alone.